Isn’t this delicious?!
November 20, 2008

Most of us regularly use more than one computer and that’s where Delicious, the easy-to-use, free social bookmarking site, really comes in to its own.
Delicious allows you to tag, save, and manage your favourite/useful websites. You simply ‘bookmark’ the web pages that interest you. Think of it as a portable ‘favourites’ facility; wherever you are, whichever computer you’re using, you can still search through your favourite/bookmarked sites online.
Of course, there’s more to it than convenient access to your favourite sites. Not surprisingly, it’s a popular social tool, boasting 5 million users and 150 million bookmarked sites. You can share your discoveries with your friends and family, and use the site’s Network feature to keep track of the Delicious tags and users that interest you
If you would like to check the extent of your delicious network try Network Explorer for extra insight.
And if spotting trends is your thing, the sight has a hotlist on its home page that allows you to check out its most popular tags … simply Delicious!
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Hit tip for the pic:
Three different ways to digest the news
November 17, 2008

Sick and tired of the old newspaper or even the mainstream news website? Well, here are three ways to get a different news experience, by tracking several stories at once or even tracking location and popularity.
- If you haven’t already bookmarked our PRBristol media centre, please do, as this is a great way of scanning a snapshot of Bristol, UK news and trade PR or media news.
- Secondly, if you want to get a handle on breaking news on Digg, then my favourite way (and my screen saver) is Digg swarm, where readers swarm around new stories and make the popular ones grow.
- But the winner has to go to Newsmap, an application that visually reflects the constantly changing landscape of the Google News news aggregator. A treemap visualization algorithm helps to display the enormous amount of information gathered by the site.
Hat tip - Pic by Joris Machielse
Paparazzi
November 13, 2008
“Another day at the office.”
Originally uploaded by internets_dairy
Sam Mason is sacked by BBC in “Taxigate”
November 12, 2008

Sam Mason is the most recent BBC presenter to feel the wrath of the BBC following inappropriate behavior.
The Bristol BBC radio presenter is at the center of a storm after she was sacked for making “completely unacceptable” racial comments when ordering a taxi.
400 of the UK’s top editors are to converge on Bristol
November 5, 2008
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As covered previously on PRBristol.co.uk, the BBC’s Robert Peston and Andrew Marr, Channel 4’s Jon Snow, Daily Mirror boss Sly Bailey Guardian editor Alan Rusbridger and Daily Mail editor Paul Dacre are among the top journalists who will be heading to Bristol next week.
More than 400 editors from the nation’s print and broadcast media will converge on the town for the Society of Editors conference 2008 (November 9 – 11), which is being held in the city thanks to sponsorship from the South West RDA and Bristol City Council.
Bristol PR company Spirit Public Relations, working on behalf of the South West RDA, has been working closely with the Bristol City Council and Destination Bristol to promote the city and raise the profile of the creative industries at the conference. Spirit PR has co-ordinated a digital media display at the conference’s annual dinner on Monday November 10, where Bristol companies will be able to showcase their innovative technologies on a national stage.
Delegates will also be given a sneak preview of the 0117 Made in Bristol directory – a new directory of creative companies in the city – ahead of its official launch on December 4. As a conference sponsor and major funder of the directory, the South West RDA has arranged for copies of the directory to be placed in the delegates’ hotel rooms, providing an excellent opportunity to promote the city’s creative companies to editors and influencers from across the country.
National figures addressing the assembled editors will include Information Commissioner Richard Thomas, Press Complaints Commission chairman, former UK Ambassador to the USA Sir Christopher Meyer and Chief of Defence Staff Sir Jock Stirrup.
The conference will be held at the Marriott Royal Hotel in the heart of Bristol between 9 and 11 November, with events held at the SS Great Britain and Explore-At-Bristol.
Society of Editors president Simon Bucks, associate editor of Sky News, said: “I am delighted that we are holding this year’s conference in Bristol where I started my career. Bristol has long been a thriving and dynamic city, strong on enterprise, with a vibrant news community.
“The Society of Editors conference is now firmly established as the key event for senior newsroom figures from all branches of the media.”
The conference is supported by Camelot, the South West RDA, Bristol City Council, Destination Bristol, GWE Business West, Rolls Royce, Foot Anstey, Press Association, Bristol International Airport, IFRA, the BBC, ITV and Sky News.
Ends For more information Sue Dawson at Spirit Public Relations on 0117 944 1415 or sdawson@spiritpublicrelations.co.uk
Sue Dawson Senior Account Manager
Telephone: 0117 944 1415 Mobile: 07528 358 364 Email: sdawson@spiritpublicrelations.co.uk
WE HAVE CHANGED - CHPR is now Spirit Public Relations
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Changes at the top at Northcliffe
October 30, 2008

Following the trend for regional news that was started by ITV West and West Country, Northcliffe has now created a “super region” which encompasses the whole of the South West and Wales.
This is not new; for instance, KISS FM 101 radio station and Wales and West website both try to cover the divide across the Severn. At least the latter has the common language of rugby to help it unite the two regions but this task has always been a struggle historically.
Steve Anderson-Dixon becomes regional managing director, South West and Wales. Duncan Currall, the regional managing director for South West Media, and Tony Hazell, the regional managing director of South West Weeklies, will report to Anderson-Dixon.
Vimeo for Video
October 27, 2008
We love Vimeo at PRBristol.co.uk. Vimeo is a relatively new video site for video professionals and is growing in popularity. It has the benefit of HD capable videos in a clean and easy to use format and interface.
We think that sites like these are now challenging YouTube. Check out Matt’s blog on the Montage site for more information.
In the meantime, compare this video below to the YouTube video on the front page of PRBristol.co.uk. Don’t worry though - the PRBristol boffins have already figured out how to embed future Vimeo (HD) video in the PRBristol site!
School project from myaka on Vimeo.
A blog shouldn’t cost the earth!
October 22, 2008
I was interested to read on Cybersoc.com and Iain Dale about the cost of public sector blogs! For example, David Miliband’s blog apparently costs over £40,000 a year.
The Welfare Reform and Child Poverty blog costs £1,500 a month to run, at a cost of £2 a visitor, which is a shocking amount to spend on a PR and marketing output that should cost significantly less than advertising or traditional PR.
The fact of the matter is that blogs, by their very nature, are an extremely effective way of getting your message across in terms of cost and (in theory) time. PRBristol.co.uk cost a few hundred pounds to design (using off-the-shelf software from WordPress), host and get off the ground and nothing in-house to produce, but we have access to PRs and journalists! In other words, if you are spending the kind of sums above on blogging, you are being ripped off!
I know that I am going to rile certain members of the Bristol blogging community by saying this, as a PR myself, but rather than tying up employees’ time, who are not necessarily trained or proficient at writing, why not outsource this work? Many clients we pitch to about blogging tend to have the same response at the outset, i.e. they think they do not have the time. But a proficient PR can put together several blogs in a day, following an interview, at a fraction of the cost of a client’s valuable time. If you were to compare blogging to pay per click advertising, it is comparable if not cheaper in several markets and drives quality traffic to websites.
A successful and engaging blog is written in a style that fits the person whose blog it is, avoiding PR press release-speak or sales-speak.
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Picture by catsfather on 30 Apr 06.
What the PRBristol.co.uk team is reading…
October 14, 2008
These are PRBristol’s interesting PR and media news links for this week commencing 13th Oct:
- Dark Productions - Podcast, radio ads.
- Wiki - AboutUs Wiki Page - From AboutUs: See what information we have on Wiki and share your knowledge.
- GWR will rebrand to Heart - GWR is to be rebranded…
- Making Social Networks Profitable - Google’s new approach could offer advertisers coveted online communities.
Wholesale rebranding for local radio stations
October 14, 2008
GCap Media’s The One Network is being scrapped in favour of a rebranding for its 42 radio stations across the UK, which include GWR-FM in Bristol, Bath and Swindon plus Severn Sound (Gloucestershire), Gemini, Lantern, Plymouth Sound and South Hams Radio (Devon) and Orchard FM (Somerset). They will join the Heart Network.
GCap Media, bought up by Global Radio earlier this year, will introduce more networked content but insists that local news teams will continue to provide content for bulletins.
But the exercise is intended to enhance Global Radio’s appeal to national advertisers … so don’t be surprised if ‘local’ news teams are trotting out rather similar news items. How long before PR practitioners are ’selling in’ to one newsroom for the whole of Devon - or the South West?















Yes - Paul Dacre is coming from the Daily Mail!



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